Business Data Loss: What are the Biggest Causes and How to Recover Them by Redazione LineaEDP21/06/

In today's world, data has an absolute centrality in production processes. Let's see the main causes of potential data loss and some tips on how to act for prevention and recovery.

Company data are the "quintessence" of every company, whatever the product sector to which it belongs. For this reason it is essential not only to preserve them from the numerous accidents, but also to know how to recover them in the best possible way. But what are the main actions to be carried out? How to prevent mishaps? Let's see it right away. Why data is important to how a business works Data is an element that travels on the same track as the good performance of a company, since, through the generation of detailed information, they allow you to carry out the following market strategies: • refine their marketing plans; • carry out precise market analysis, through which it is possible to easily identify the best target audiences such as lifestyles, habits, gender, age groups; • help provide excellent customer service, as they facilitate the understanding of the most appreciated goods or services; • develop personalized marketing campaigns to increase their profits; • foresee the future developments of its product sector, propose ad hoc products and obtain considerable competitive advantages. To learn more, see also: Artificial Intelligence, because data plays a fundamental role. Top Reasons for Business Data Loss There are a number of factors that can cause the loss of business data. Below are some of the main reasons for data loss. • Human errors: human errors can be of various kinds, just think of the lack of backup or a bad behavior adopted by collaborators and employees, which can include the fall of a drink on the device, the opening of an attachment of suspicious origin and much more. In order to limit such misunderstandings as much as possible, it is important to invest in adequate training of the entire staff. During the training the latter will learn to adopt all the correct behaviors, both online and offline. Training can have challenging costs, but it is better to invest than to be forced to stop productivity to stem emergency situations. Another excellent remedy is represented by automation, i.e. the installation of software aimed at analyzing, processing and protecting data; • Presence of malware or viruses: Malware and viruses can attack the operating system of computers and smartphones in a matter of seconds, all it takes is for a person to click on a link of a deceptive nature, download infected software, or an attachment inside a seemingly reliable and secure phishing email. In the latter case you must always keep in mind that banking institutions and institutions never require the provision of passwords or to click on some links. If you have any doubts, no one forbids you to contact the potential sender directly to receive the necessary clarifications on the matter. In addition to adequate staff training, firewalls and antivirus also help to defend themselves; • Damaged hard drive: damage to the hard drive can be caused not only by human errors, but also by wear, mechanical malfunctions, accumulation of dust and dirt inside the machine, or overheating; • Power outages: Power outages can lead to loss of business data, as shutdown procedures have not been performed correctly and the device experiences a sudden outage. In addition to backups, a solution could be to integrate a battery power supply or a generator, so as to ensure extra protection whenever necessary; • Natural disasters: hurricanes, floods, earthquakes, collapses, fires and the like, in addition to being unpredictable and inevitable, can also lead to the loss of company data. • Hacker attacks: If you go in search of one of the main causes of business data loss, hacker attacks rank first (at least for the current situation). Attackers take advantage of any system flaws or staff carelessness. From this point of view, the same precautions seen above apply in terms of training, prevention and use of safety systems and procedures. See also: Data protection: whose responsibility is it? How to Recover Business Data Recovering corporate data is an extremely delicate task. Of course, you can make use of the various software, also available on the net in a free version, but they must be handled with care, since you risk worsening the situation. The biggest risk related to the use of software is the overwriting of data (the same that you would like to recover). When it comes to business data, we cannot use an approach based on "lightness". Relying on experts, such as the Recovery Data Recovery Center, is the only way forward. These specialised centres shall have the appropriate staff and facilities. Such as, for example, the famous Clean Rooms, places where air quality is controlled, in order to conduct data recovery operations with the highest level of security.